Here are the Eight Rules discussed in the Master Classes on “Big Data, Smart Metrics and Customer Centricity” in Shanghai, Singapore, London, and at Stanford in January 2012:
- Collect everything
- Give data to get data (reciprocity)
- Start with the problem, not with the data
- Focus on metrics that matter to your customers (customer-centric metrics)
- Drop irrelevant constraints
- Embrace transparency (no data husbandry)
- Make it trivially easy for people to connect, contribute, and collaborate
- Let people do what people are good at, and computers do what computers are good at
And remember: Thou shalt not blame technology for barriers of institutions and society
Related posts:
- SAP SALON on The Social Data Revolution: Who pays whom?
- Social Data Revolution, Part 2 — Why We Need a Sound Data Strategy
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